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Web digital media math 101: Web average hours of viewing hut/put converted to the average hours of viewing per home or per person. Cpm = media cost / impressions x 1000. Web media math table of contents universe estimate / coverage households using television (hut) / persons using television (put) share average audience ratings gross rating points (grps) reach frequency..
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Web average hours of viewing hut/put converted to the average hours of viewing per home or per person. Web digital media math 101: In the world of media planning and buying, understanding the mathematical concepts and calculations. Media math is a fundamental. Web universe (000) x 100 or # of people exposed to a vehicle x 100 # of people.
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Web media math cheat sheet introduction. Web media math table of contents universe estimate / coverage households using television (hut) / persons using television (put) share average audience ratings gross rating points (grps) reach frequency. Web universe (000) x 100 or # of people exposed to a vehicle x 100 # of people in universe share rating x 100 number.
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Web media math cheat sheet introduction. Cpm = media cost / impressions x 1000. Media math is a fundamental. Web digital media math 101: In the world of media planning and buying, understanding the mathematical concepts and calculations.
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